Cheryl Cordingley // Posts tagged as "Cheryl Cordingley"
Measuring the Intangible: ROI and Social Media Metrics….Cheryl Cordingley
Setting goals and outlining strategies for companies is just the beginning for a social media apprentice. One of the more challenging questions in the social media realm today has to do with measuring outcomes. ROI, return on investment, measures how much a company gets out of a marketing campaign. The challenge comes when the boss, […]
Communities Making a Difference: Social Media and Connections…Cheryl Cordingley
Social media constantly makes a difference. It all comes doing to community. Whether you are an organized nonprofit helping bring clean water to rural villages in developing countries, or an informal group of people all trying to lose weight, social media provides connections to people like you. Social media takes some of the luck out […]
iMADdu and Steve Gladis Leadership Provide Opportunities to Empower Student Entrepreneurs
Founded by Dr. Steve Gladis, author and former University of Virginia professor, Steve Gladis Leadership inspires leaders to grow by offering executive coaching, leadership development, and motivational speaking.  In order to encourage young entrepreneurs, Steve Gladis Leadership has become an Apprenticeship Sponsor at iMADdu (I make a difference, do you?). “I’m interested in preparing the […]
The Social Media Apprentice: A Creatively Analytical Mind…Cheryl Cordingley
The duties of a social media apprentice can vary depending on the company. If the company does not already have a social media presence, the apprentice can establish a social media strategy to meet the company’s goals. S/he would establish specific tactics to produce the desired outcome for the company. For example, if a company […]
Seeing the Forest for Despite the Trees: Resources for Social Media News…Cheryl Cordingley
I keep up with social media news and changes through many blogs and podcasts. There are so many social media blogs, however, that the quantity of information can appear endless. I do tend to stick to some of the more popular ones, and supplement by following bloggers and curators on Twitter, where I can view […]
Apprenticeships in my book….by Cheryl Cordingley
Apprenticeships in my book offer opportunities for those who are motivated. In an ideal situation the student (apprentice) and expert develop a system that benefits both of them equally. The student offers his/her time and work in exchange for the expert teaching him/her how the work is done. The more the teacher invests in the […]
iMADdu means…by Cheryl Cordingley
What does iMADdu mean to me? One thing that caused iMADdu to stick in my mind was the name. During my soul-searching in college, a common abstract theme in my goals was that I wanted to make a difference. I wanted to make a difference on campus with my involvement in student organizations, I wanted […]
Being an events apprentice…by Cheryl Cordingley
Hi! This is Cheryl writing. I am the Events Apprentice at iMADdu this fall. Since this is an introductory post I will talk mostly about myself. I grew up in Herndon, VA and graduated from Westfield High School. Then I continued to Virginia Tech where I majored in Theatre Arts and minored in Women’s Studies. […]
Cheryl Cordingley joins iMADdu!..Anny Christiansen
Cheryl joined the iMADdu as an Events Apprentice to work on the upcoming Extreme Entrepreneurship Tour at Mason on November 4th! Cheryl graduated in May 2010 from Virginia Tech where she studied Theatre and Women’s Studies. She designed and stage managed several theatrical performances while in school and has worked with the Wolf Trap Opera […]
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