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Fundraising…Yuta Kato

09 Mar iMADdu Blog | Comments Off
Fundraising…Yuta Kato

At George Mason University, I am in the student organizations called, American Marketing Association.  The group is compiled of students who are interested in gaining more experience and skills in the marketing area.  The majority of the students are marketing majors, but there are a few that are pursuing different majors.  I have been a member of this organization for two years and learned a lot from hands-on experience such as assisting and managing the first annual AMA Marketing Week at George Mason University in the fall of 2011.  In addition, I promote the AMA chapter events mainly through social media and increase awareness of the organization to the student population.  One of the most rewarding experiences was that I got to plan and host the Career Panel event during Marketing Week.  I recruited all three speakers including Senior Vice President from Better Business Bureau, former Director of Regional Sales from The Washington Post, and Director of E-Commerce from Amtrak.

This week, we hosted a fundraising night event at Glory Days.  Although it was a short notice to promote this event, we were able to raise over $750.  We used Facebook and word of mouth to market this event.  The event started at 4 PM but majority of the people came around 7 PM.  As the co-leader of this event, I stayed at this restaurant for six hours.  Overall, I was pleased that we were able to host this fundraising event.  In the past, we had troubles getting prepared and ending up canceling the event.

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